If you’re still undecided if your business needs a website, here are 8 reasons why it does…
1. Hang Out Online and Look Legit:A website makes your business look professional online. It’s like a digital handshake that says, “Hey, we’re legit, and we’re here for you whenever you need us.”
2. Connect with Everyone, Everywhere:Your website turns your local business into a global player. No more limits – people from around the world can check out what you’ve got going on.
3. Spread the Word Without Breaking a Sweat:It’s not just a website; it’s your marketing assistant. Show off your stuff, share what others are saying about you, and let the world know why you’re awesome. Display your customer testimonials as your social proof.
4. Easy-Peasy for Customers:Convenience is key! Your website lets customers browse, shop, and learn about you anytime, anywhere. No need to worry about closing hours – your digital doors are always open.
5. Stay in the Game:Everyone’s online, including your competitors. Having a killer website keeps you in the game. Customers like to compare, and you want to be part of that comparison, right?
6. High-Five Your Customers Online:Engage with your customers! Your website is the perfect place for them to reach out, ask questions, or give a shout-out. It’s all about building those virtual relationships.
7. Show Off Your Goods:Display your products or services like a boss. High-quality pics, cool info – make your business shine bright on the web.
8. Geek Out on Analytics:Get the lowdown on your online party. Analytics tell you who’s visiting, what they’re into, and how you can keep the good vibes going.
In a nutshell, a website isn’t just a digital brochure – it’s your business’s coolest hangout spot on the internet! It helps you connect, impress, and keep the good times rolling.
This week, we are delighted to showcase our most recent project – a stunning website tailor-made for a wedding car company. As creatives, it’s always a pleasure to work on projects that celebrate life’s beautiful moments.
The Beginning of a Beautiful Journey
Our journey with this exciting new company began when they approached us with a vision: to craft a brand identity and a website that truly encapsulated the essence of their wedding car business. Their passion for providing unparalleled service and making dreams come true through their beautiful wedding cars was inspirational.
Colour Harmony: An Artistic Approach
The cornerstone of any brand identity is its color scheme, and for this project, we drew our inspiration from the elegant hues adorning the wedding cars themselves. The rich, romantic colors found on these iconic vehicles formed the basis of our carefully curated colour palette. This brand color scheme is seamlessly woven into every aspect of the website, reflecting the company’s commitment to excellence and style.
A Splash of Celebration: The Confetti Effect
One of the highlights of this project was the opportunity to infuse a touch of celebration into the digital experience. We took innovation to heart and added a delightful animated confetti effect to the pages. This effect not only adds a playful and celebratory touch but also symbolises the joy and festivity associated with weddings. We believe it’s the little details like this that make a website truly memorable.
Our journey with this wedding car company has been a labor of love. We feel privileged to have been part of their beginning and are proud of the elegant and functional website we’ve created to showcase their extraordinary wedding cars.
To explore the harmony of colors, the joy of celebration, and the beauty of wedding wheels, visit https://my-wedding-cars.co.uk/.
Prepare to be inspired by the artistry and sophistication of wedding dreams brought to life.
As a web designer that’s the question I’m asked most frequently.
The choice between Wix and WordPress depends on your specific needs and preferences.
Both platforms have their own advantages and disadvantages, so I’ve outlined some key points for you to consider before making your decision.
WIX:
Ease of Use: Wix is known for its user-friendly drag-and-drop interface, making it relatively easy for beginners to create and customize websites without much technical knowledge.
Design: Wix offers a wide range of professionally designed templates that can be customised to fit your brand and style. The design options are visually appealing and can help you create a polished website.
Maintenance: Wix takes care of hosting, security, and updates for you, so you don’t need to worry about technical maintenance tasks.
Ecosystem: Wix provides an integrated ecosystem where you can find various apps and features to enhance your website’s functionality. However, the customisation options might be limited compared to WordPress.
Limitations: While Wix is easy to use, it can be less flexible and customisable compared to WordPress. Advanced users might find limitations in terms of code customisation and complex functionality.
WORDPRESS:
Flexibility and Customisation: WordPress offers more flexibility and customisation options. You can create complex websites, online stores, blogs, portfolios, and more by using plugins, themes, and custom code.
Ownership and Control: With WordPress, you have full ownership and control over your website. You can host it on your preferred server, choose your own domain name, and have more control over data.
Community and Plugins: WordPress has a massive community of developers, designers, and users, resulting in a vast library of plugins and themes that can add almost any functionality you need to your website.
Learning Curve: While WordPress offers more power, it also has a steeper learning curve, especially if you’re not familiar with website building or managing hosting.
Maintenance: You’ll need to manage hosting, security, and updates yourself if you use the self-hosted version of WordPress. This might require more technical know-how.
CONCLUSION
If you’re looking for a simple, user-friendly solution and don’t require extensive customisation, Wix might be a good choice. On the other hand, if you value flexibility, customisation, and full ownership of your website, and you’re willing to invest some time in learning and managing your site, WordPress could be a better fit for you.
Ultimately, your decision should be based on your specific goals, technical comfort level, and the features you prioritise for your website.
Join us on this exciting journey to build your online presence with WordPress! Would you like to learn how to build your own WordPress website from scratch? Then be the first to know when our new 6 week course “Build a WordPress Website – A Beginner’s Guide” is ready to launch and claim your EARLY BIRD DISCOUNT!
Course structure: Week 1: Introduction to WordPress and Website Basics Week 2: Setting Up Your WordPress Website Week 3: Creating and Managing Content Week 4: Enhancing Your Website’s Design Week 5: Extending Functionality with Plugins Week 6: Website Optimisation and Maintenance
By the end of this course, you’ll have a fully functional WordPress website that showcases your content, style, and personality. You’ll have the confidence to manage, update, and maintain your website without relying on external help. Register your interest in our course today and be the first to find out when we launch and claim your EARLY BIRD DISCOUNT!
Preparing your website content can be a challenging task, so here are some handy tips that can help make it easier…
1.Start by identifying your target audience and what you want to convey to them.
2. Showcase your unique personality and what sets you apart from others in your field. This can help potential clients feel more connected to you and more likely to choose your services.
3. Create a clear and concise message, and organise your content into sections that are easy to navigate. Use headings, bullet points, and images to break up text and make it more visually appealing.
4. Including client testimonials on your website can be a powerful way to build social proof and attract new clients.
5. To ensure potential clients can easily get in touch with you, prominently display a clear point of contact on your website, such as a phone number, email address, or contact form, in a visible location on every page. This will make it easy for them to reach out to you and potentially start a conversation about your services.
Finally, proofread and edit your content to ensure accuracy and readability before submitting to your web designer.
Are you stressing about how to be able to afford a new website?
The Fiit Marketing Ready To Wear Off The Shelf Website Collection can make it all affordable!
We know that we can’t rely on Facebook forever to run our businesses from. How many times have you hit problems with your Facebook Business Page and / or your Group Business Pages? Plus your business branding and identity is absorbed entirely into the Facebook Metaverse.
Times are tough for us all these days. Rising fuel prices, rising food prices, interest rate hikes and the scary thought of increased energy costs as the Autumn and Winter seasons approach.
You know that you should be thinking about moving your business out of Facebook and having your own website, but the cost of hiring a web designer to build the website is holding you back.
If you are unsure if you need a website, here are some of the benefits of having one…
You can portray your own brand identity
Your clients can easily find your business information
Your clients can contact you
You can start a Blog
You can sell products from your website
You can broadcast live on your website (you need third party streaming software)
You can display links to all of your Social Media Channels
A Fiit Marketing Off The Shelf Ready To Wear Website will give you the following…
A ready made template for you to choose from. There are currently 3 with more being added.
Home Page, Contact Page PLUS 3 other pages of your choosing
You add your brand colours, photography and text to the templated design
Monthly Hosting
Divi Licence
SSL Certificate
Monthly Backups
Wordfence Security
All for just £40 a month!
Get in touch
If you’d like to have a chat about an Off The Shelf Website or find out more information.
One of the biggest questions I’m asked when creating websites is what is ongoing post launch After Care?
Find out by reading my report below…
Hosting & Plugins
All websites must be hosted somewhere, they can’t just float around the ethernet aimlessly. Think of a server as a vessel which holds your website and keeps it safe. This container protects your website from intruders and keeps your website fully operational.
All Fiit Marketing websites consist of the following essentials which I install before I even start to build your site:
Divi Licence (more about that later)
WordFence (to protect it from hacking)
Yoast (for basic SEO functionality.
SSL Licence (keeps your internet connection secure. It’s the padlock at the top lhs of any website)
There are a few other plugins which are added to make your website not only look nice, but helps with the functionality and operation of your site.
Then there are the E-Commerce and Membership Plugins (WooCommerce / WP Simple Membership) for the websites which have shops and online memberships, and if you want to work on your Google stats I recommend installing Google Site Kit.
All of the plugins and the Divi theme require regular updates. The software developers who make the plugins are constantly updating the software, quite often on a weekly basis. These updates aren’t automatically carried out on your website as it requires your web developer (me) to go in and carry out the updates.
If plugin and theme updates aren’t carried out on your website then things can slow down and the site starts to develop problems such as pages not loading, menus not displaying, images disappearing…
Divi Theme
All Fiit Marketing websites are built using the Divi Theme Builder. As a designer it gives me the scope and technical functionality to be able to create not only highly visual websites, but which perform well on the world wide web. I had previously worked with a few other themes (Themify / WP Bakery) for a few years before making the switch to Divi and I’ve never looked back. Your website has its own individual API code under my global licence.
So as you can see, there is a lot going on with a website, which is why it needs after care.
Do I need to stay with Fiit Marketing post site launch?
If you are confident with managing your website there is absolutely no problem to move your website to a server company of your choosing after your site is completed and fully paid up. There are many companies out there and I can help you to make the transition.
You would need to purchase your own Divi Licence as you would no longer be entitled to the API key under my licence (c.£75+VAT per annum).
Sample Hosting Companies* and associated costs (excluding VAT):
WP Engine £19/mth
Siteground £11.99
Cloudways £10
Bluehost £7.50 (3 year term)
*above costs are for website which has no E-Commerce / Membership
What are the Fiit Marketing After Care Plans?
Plan A £15/mth
Continued hosting on our shared server
Premium Divi Theme Licence
Secure off site backups
Plugin Updates
Continued SSL Licence
Security and Malware Scans
Plan A+ £25/mth
Everything included in Plan A PLUS…
Annual Domain Name Renewal (if your domain name was purchased on your behalf by Fiit Marketing)
Up to 30 mins FREE design/alts each month (value £30)
NB: Doesn’t carry over to the next month if not used!
