About

Upon completing my BA (HONS) in Design at Glasgow School of Art, my journey led me to become a College Lecturer, where I imparted my knowledge of Design to HND level students.

Subsequently, I ventured into the role of a Graphic Designer within my local council’s Education Department.

However, my passion for design and entrepreneurship drove me to establish my own design consultancy in the early 1990s. Over the years, I nurtured this venture into a highly esteemed design company situated in Central Scotland, with prestigious clients like BP/INEOS, SEPA, and Forth Valley Enterprise on board.

My deep passion for fitness and maintaining a healthy lifestyle naturally led me to pursue a career as a Pilates Teacher. Not only did this decision align with my interests, but it also proved to be personally beneficial, as it assisted me in overcoming chronic back pain that had plagued me for nearly ten years. As a certified Pilates Teacher, I found immense satisfaction in guiding numerous clients towards their own recovery from various aches and discomforts, which I consider a wonderful way to give back to others.

Throughout my journey, attending various fitness training courses and engaging with fellow professionals, I came to a realisation. There existed a significant gap in the market for a digital marketing service tailored specifically for fitness professionals like us, delivered by someone who truly understands our industry inside out.